SAP (NYSE: SAP) is the world's largest provider of enterprise application software, founded in 1972, headquartered in Germany, with more than 70,000 employees worldwide. It helps companies of all sizes and industries to innovate through simplification. From back office to boardroom, warehouse to store, on premise to cloud, PC to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable customers to operate profitably, adapt continuously, and grow sustainably. Over 320,000 customers in 190 countries are benefiting from SAP solutions. SAP customers include 87 % of the Forbes Global 2000 companies, and 98 % of the 100 most valued brands.
With the combination of extensive enterprise management knowledge and deep understanding of the Chinese market, SAP sees China as its second home and continues to “innovate in China, for China”. As the market leader, SAP provides end-to-end localized solutions to meet the needs for companies of all sizes and all industries, helping them to innovate, keeping business non-disruptive and making innovation breakthrough. SAP Greater China now has 11,000+ customers, over 80 % are SMEs.